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MITCHELL GROUP

LAFOURMI X
LEROY TREMBLOT

The first independent communications group in France to entirely specialize in sport, the Mitchell Group is formed of two complementary brands: LaFourmi, 360° communications agency, and Leroy Tremblot, design agency. This cross-disciplinary range of services guarantees the global coherence of all campaigns’ strategic and creative processes to promote performance.

LAFOURMI X
LEROY TREMBLOT

The first independent communications group in France to entirely specialize in sport, the Mitchell Group is formed of two complementary brands: LaFourmi, 360° communications agency, and Leroy Tremblot, design agency. This cross-disciplinary range of services guarantees the global coherence of all campaigns’ strategic and creative processes to promote performance.

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Our  history

2008

3 employees
After working together at the WPP group, Céline and Thibaut founded LaFourmi: a generalist, ROI-focused agency that aims to grow client value and to create a strong and small-scale relationship between agency and advertiser. At the time, sport was by no means a profession—just a weekend hobby.

2010

5 employees
Julien joined the team as Head of Creation and brought with him the desire to develop a true creative identity within the agency. By a happy turn of events, the agency first stepped foot into the sporting world with Roland-Garros and the 24 Hours of Le Mans. At the time, we would have never guessed that this would later become our specialism.

2013

10 employees
After reaping the first fruits of its professional success, the agency expanded and invested in the construction of a dedicated digital and social media department—the future cornerstone of our day-to-day client strategies.

2014

15 employees
As more sporting names joined us, the agency made a milestone strategic decision and chose to specialize entirely in assisting sport rights holders. This year marked our move from generalists to specialists.

2015

30 employees
As we are constantly driven by innovation, the agency created a digital real-time marketing solution, naturally intended for sport industry players. This solution gave rise to Solive, a company that would win the Sportel Startup Competition the following year.

2016

45 employees
With a reputation as the number-one agency for rights holders, the agency developed a range of services for brands involved in sport sponsoring. This was a productive year on all levels and was brought to a close by definitive recognition: Sport Agency of the Year.

2017

55 employees
The group expanded its offer with new expertise by acquiring the market's leading design agency: Leroy Tremblot. By bringing the two structures together—after regular collaboration in the past—it formed a symbiosis, much to the delight and satisfaction of our clients.

2018

57 employees
A new year, another new step! By developing an integrated audiovisual production offer, the group can now cover the entire value chain in creative and strategic guidance. 2008 – 2018: 10 years of existence, 10 years of work, and 10 years of joy. We're hoping the next 10 will be even more exciting!
Lafourmi 
a few
figures
12
years
58
employees
28
awards (since 2016)

LaFourmi is a full-service communications agency dedicated to growing audiences and revenues for rights holders, event organizers, and brands.

LaFourmi is also a state of mind. We have always given precedence to relationships, kindness, simplicity, and trust. The loyalty of our clients is the best possible reward for the unfailing everyday commitment of the entirety of the agency’s employees.

Céline Jobert
President
Thibaut Cornet
President
Vincent Batigne
Deputy general manager
Jordane Rabute
Head of strategic planning
Clément Cimarro
Creative director
Hadrien Geffroy
Fan Experiences director
Julien Hablainville
Deputy creative director
celine_jobert_presidente_photo_2020_agence_agency_lafourmi
thibaut_cornet_photo_2020_president_agence_agency_lafourmi
Vincent_Batigne_LAFOURMI_Directeur_general_adjoint_deputy_CEO
julien_hablainville_directeur_creation_photo_2020_agence_agency_lafourmi
00
01
02
03
04
05
06
07
/ 07

LaFourmi is a full-service communications agency dedicated to growing audiences and revenues for rights holders, event organizers, and brands.

LaFourmi is also a state of mind. We have always given precedence to relationships, kindness, simplicity, and trust. The loyalty of our clients is the best possible reward for the unfailing everyday commitment of the entirety of the agency’s employees.

leroy tremblot 
a few
figures
35
years
09
employees
11
awards

A pioneering design agency specializing in sport, Leroy Tremblot has been solely involved in this sphere since 1996. Today, the agency helps sport business figures from more than 15 sporting disciplines with increasingly complex identity-related challenges.

Leroy Tremblot assists event organizers, federations, operators of sport facilities, teams, and more than 50 brands involved in the biggest sport events.

Acces Leroy Tremblot website

Dominique Jubert
CEO
Martin Iselt
Creative Director
dominique_jubert_photo_2020_directeur_general_agence_agency_leroy_tremblot
martin_iselt_photo_2020_directeur_de_creation_agence_agency_leroy_tremblot
00
01
02
/ 02

A pioneering design agency specializing in sport, Leroy Tremblot has been solely involved in this sphere since 1996. Today, the agency helps sport business figures from more than 15 sporting disciplines with increasingly complex identity-related challenges.

Leroy Tremblot assists event organizers, federations, operators of sport facilities, teams, and more than 50 brands involved in the biggest sport events.

Acces Leroy Tremblot website

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