18-19 season
Paris Saint-Germain
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the project
Paris Saint-Germain launched its 2018-19 season ticket campaign with LaFourmi.
It involved open communication about ticketing itself, promising an impressive view of the beauty of soccer.
Communicating a new and evident shared truth, Paris Saint-Germain resonates with fans of both the beautiful game and Paris.
This cross-channel method and new, innovative pop-inspired territory based on passion and a love for Paris is able to reach core fans as well as all Parisians who appreciate the emotional experience of Parc des Princes.
3,000
subscriptions
27,188
subscription renewals
Client
Paris Saint-Germain
Year
2018
Tasks
Branding
Digital
Social media
Activation
Way too intense
with Betclic
Betclic
Prix d'Amérique Races ZETurf
LeTROT
OM back
in the
Champions
League
Uber Eats
Ligue 1 Uber Eats launch
Uber Eats
Be the Spark!
Puma Football
20/21 season ticket campaign
Paris Saint-Germain
Tout Pour Paris
Stade Français Paris
Trophées du Joueur
du Mois
UNFP
That's Flow!
Puma Football
« Lions-nous pour le meilleur »
Fédération Française de Rugby
19-20 season WEC campaign
FIA World Endurance
Championship
2018 FIFA World Cup Russia™
Puma
FIFA Women's World Cup France 2019™
Fédération Française de Football
« RIDE AND SMILE »
UCI
2019 Edition
Danone Nations Cup
Paris 7s / Biarritz 7s
Fédération Française de Rugby
Le sport comme école de la vie
Crédit Agricole
Positive Football®
UNFP
PUMA x JAN OBLAK
signature
Puma Global
Ligue 1 Conforama
LFP
French teams
FFR
Ligue 1 Conforama
LFP
18-19 season
Stade Français Paris
POWER UP
campaign
Puma Global / France
Grand Prix d'Amérique
LeTROT
2018
Longines Masters
EEM
2018 FIFA World Cup Russia™
FFF
Grand Prix de France 2018
GIP - Grand Prix de France
HNA Open de France
European Tour
Welcome Fans program
AccorHotels
Competition brands
LFP
LNB partnership
SFR Sport
Digital ecosystem
Paris La Défense Arena
LFP partnership
FDJ
IHF Men's World Championship
CO France Handball 2017
