
THE INDEPENDENCE TO MAKE A DIFFERENCE
We believe that our independence gives us unshakable freedom to think, design, and create.
Our agency is small-scale, quick-witted, and fully focused on innovation. Our model means that we are able to adapt to the many eventualities of sport industry events.
- 01 Expertise Expertise
- 02 Clients Clients
- 03 Awards Awards
- 04 Management Management
We believe that our independence gives us unshakable freedom to think, design, and create.
Our agency is small-scale, quick-witted, and fully focused on innovation. Our model means that we are able to adapt to the many eventualities of sport industry events.

OUR CORE PHILOSOPHY PERFORMANCE
LaFourmi’s method is based on high standards and optimizing ROI.
Be it marketing audits, identifying consumer insights, defining strategies for communication, delivery, activation and conversion, creation, or our teams’ daily commitment—we consider everything through the prism of generating value, meaning and performance.
Brand & communication strategy +
Establishing and sizing the brand story
- • Brand platform
- • Advertising campaign
- • Activation strategy
- • CSR strategy
Creative & design production +
Reinforcing the brand's DNA and appeal
- • Brand identity and environment
- • Motion design, 3D, illustration, photos…
- • UI design
Brand content & fan engagement +
Developing storytelling and engaging communities
- • Editorial & social media strategy
- • Community management & live publishing
- • E-influence
- • Video factory
Digital experience +
Enriching and monetizing relationships
- • UX design
- • CRM & PRM
- • Data acquisition
- • Membership program
Revenue development +
Boosting and diversifying primary revenue streams
- • Marketing the brand offer
- • Sales front office
- • Acquisition and loyalty-earning strategies
- • Media performance & monitoring
Our references
Some of the foremost sport industry stakeholders benefit from our teams, who are firmly focused on and fully committed to seeing them win.

A wards
TOP/COM 13′ / 14′ / 17′ / 19′ / 20′ • Grand Prix x2 • Gold x3 • Silver x3 • Bronze x1
GP Stratégies du Sport 16′ / 17′ / 18′ / 19′ / 20′ • Grand Prix x2 • Gold x6 • Silver x2 • Bronze x1
GP Stratégies du Digital 19′ / 20′ • Grand Prix x1 • Gold x4
GP Stratégies du Brand Content 19′ • Bronze x1
Trophées Sporsora 18′ / 20′ • Gold x1 • Silver x2
GP du Brand Content 17′ / 20′ • Grand Prix x1 • Gold x2
Les Échos x Statista 17′ / 18′ / 20′ • TOP 500 des Champions de la croissance (growth champions)
Sport Communications Agency of the Year 16′
M anagement
Fuelled by the desire to offer an agency model that closely accompanies clients, since 2008 LaFourmi has prided itself on staying true to its identifying human values, which are shared by all its employees. Our experience, know-how, creativity and involvement ensure we fulfill all our commitments. This meaningful approach has established us as a strong player in the sport business landscape.
Thibaut Cornet
CEO
Céline Jobert
CEO
Julien Hablainville
Creative Director - Associate
